On March 20, 2014, the USPTO rejected an application for the “Johnny Football” trademark on the grounds that the applied-for-mark consists of a name, portrait or signature identifying a particular living individual whose written consent to register the mark is not of record. On November 1, 2012, Kenneth R. Reynolds Family Investments, an investment firm based in College Station, Texas, filed for the trademark “Johnny Football” as Johnny Manziel began his ascent to fame as Texas A&M’s quarterback. Johnny Manziel, through his organization JMAN2 Enterprises, filed for the same trademark three months later. The investment firm now has six months to request that the USPTO reconsider its decision or to file an appeal. The application filed by Manziel’s organization has been stayed pending the outcome of the investment firm’s application.
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